CARE NETWORK INC.'s commitment and dedication is reflected through
the extraordinary efforts of our Management Staff:
driving force behind Home Care Network Inc.'s initial and ongoing
development, Deborah draws upon 17 years of experience in the
service industry which has enabled Home Care Network Inc. to
become not only well-respected but a real value to the Edmonton
At the age of twenty, Deborah Donick, packed all her worldly
possessions into her 1986 Plymouth Arrow and began her journey
East from Langley, British Columbia ending up in Edmonton, Alberta.
Deborah began working in the Hospitality Industry and for the
next 17 years progressed from a banquet server to General Manager.
Each property was tremendously successful for several reasons:
they had a comfortable, non-intimidating environment for staff,
management and clientele. Staff and clients were treated like
royalty and customer service was a part of every interaction.
The experience and opportunities presented to Deborah in the
past 17 years have allowed her to challenge every aspect of
was one very special mentor in Deborah’s life. As the owner
of one of the hotels Deborah worked at for 12 years. Her mentor
made a huge impression on Deborah as did the staff and management
she was privileged to work along side year after year. She literally
could feel this sense of security and strength take place over
the years. This was the environment she wanted to create no
matter where her next venture would take her; an environment
where lives would be changed.
The next two years
By the age of 35, Deborah had spent 17 years earning a living
in various Management Sales/Marketing and operations positions.
The thought was “it is time for a career change”. She sold automobiles
at a new car dealership (3 whole days), did contract work setting
up divisions in Major Hotels, Total system set up for an new
hotel, worked along side the owner of a Salon/Spa advising them
on all aspects of their operation and took a little time off
to travel and seriously revaluate her future.
She then found herself in a position where she was being recognized
as a top performer in her consulting practice and rewarded with
a lot of money.Deborah knew there had to be a better way.
Deborah’s ambition was to start her own company, but in what.
A year of research pointed her in the direction of the Home
Care Industry. With no experience dealing with the medical side
of life, she knew from her research though that the aging population,
the sandwich generation (of which she is one of) and the fast
pace of people’s lives, that there would be a fit with “In-Home
Non- Medical Personal Care”.
As Deborah continued in the research she began to see that the
majority of the customers, after spending thousands of dollars
were none too happy with the competitors in the market place.
A major void needed to be filled. Having a background in Sales/Management/Operations,
an interest in people and the community she lives in, she knew
it had to be a combination of all three.
Deborah finally decided to do the right thing; she closed her
contracts, took a second mortgage on her house, landed a couple
investors and dove right in. Pre-sales by way of Networking,
Direct Sales, Advertising, Email messaging, Fax broadcasting
and on going meetings had already began in October 2002, things
looked promising so the plunge was taken in January 2003 to
register/trademark Home Care Network Inc.
Since then, Deborah has done little else but perfect the operating
systems & services she now offers through her operation, Home
Care Network Inc. She began franchising her system in 2003.
The majority of people that are interested in becoming a Franchise
Operator do want the flexibility of running their own business.
Many had friends that were unhappy with other franchise companies
for various reasons. Many people wanted the freedom to add services,
products or change their pricing structure to make their business
more successful as opposed to being confined by the regulations
of a franchise company.
entrepreneurs just need to learn some skills required for success
and have a system of operating that was proven. The Home Care
Network program that Deborah and her team designed have what
National Director, Marketing & Communications
Care Network puts Bonnie's abilities to use in the production
of all promotional pieces, artwork and website design and management.
Her 22 years of experience in the Administrative and Graphic
Design fields keeps these systems running at peak performance.
team, whose talents/skills and heart, created this company,
combine the knowledge and know-how as well as the commitment
needed to successfully manage Home Care Network Inc.
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